VISIT SITE
A medical physician looking to bring her natural product line to market searched for a way to integrate online wholesale and retail together and design the packaging for a complete line of first aid products. As a natural product line, the client was looking for a calming presence that spoke to the natural community through visual appeal as well as store buyers through categorical layout similar to that of a typical pharmacy.
Also on the client wishlist was the ability to build a strong referral network, track sales, export reports, integrate a shipping service, and maintain her own online presence.
ROLE: UX | Website Design, Wordpress Development, Product Designer
VISIT SITE
Packaging in all-natural products was to embrace a zen-like stillness while still achieving FDA recommended labeling. A natural box paper with high contrast lettering helped to organize the required content on the small packaging boxes. A colorful label on the bottles help pop and define each product in the Alchemist line.
Each product was developed from a patient's story, and so the entire line of products are a collection of stories and alchemy combined. The web presence needed to tell this story in order to invite trust through a compassionate and well thought out tone.
